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New Logo for Wake County Housing Authority

The Wake County Housing Authority rebranded with a new logo.

Our new logo brand is unique to the Wake County Housing Authority. The logo features a stylized house with residents. 

The mission of the Wake County Authority is to provide affordable, safe, well-maintained housing and services that enrich the lives of eligible families, thereby creating viable neighborhoods. The WCHA is to promote personal, economic and social upward mobility to provide families the opportunity to make the transition from subsidized to non-subsidized housing.

The new image brand captures the Wake County Housing Authority's spirit and will be used internally and externally to identify our projects. The logo brand was produced for us by creative agency, Brooks Jeffrey Marketing, Inc., an award-winning national firm serving Housing Authorities nationwide.

Established in 1984, Brooks Jeffrey Marketing provides integrated marketing solutions: advertising, branding, photography, public relations, promotional items, websites & social media campaigns to businesses, government entities & non-profits throughout the US. (

New Branding

Wake County New Logo

Old Branding

Wake County HA old logo brand